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12-05-2020 • Encore Group, Envelopes

Say it with pen and paper

Author Haruki Murakami once said, “How wonderful it is to be able to write someone a letter! To feel like conveying your thoughts to a person, to sit at your desk and pick up a pen, to put your thoughts into words like this is truly marvellous,” and we couldn’t agree more!

 

During this difficult and uncertain time, communication between businesses, family and friends has never been more important. With more relying on our trusted postal service throughout the coronavirus lockdown, it’s the perfect time to revive the art of letter-writing, put pen to paper and write a heartfelt letter to those closest to you.

 

The modern world may have brought us a faster, more convenient way to have a conversation, whether that’s through a 280-character tweet or a quick email, but nothing can replace that feeling you get when you receive a handwritten letter. It’s authentic, personal and you know a considerable amount of time has gone into creating it, therefore you trust it and you’re not alone – eight out of ten people think that print is twice as trustworthy as email marketing.

 

We want to challenge you to start writing. You could create a letter, or perhaps a postcard with a short but sweet ‘hope you’re well’ message for your neighbours – this could truly lift the spirits of the receiver and evoke a genuine conversation. You never know, you might receive a postcard back!

 

There are many benefits to writing a letter – not only will you make someone happy, but you’ll make yourself feel good in return. Putting pen to paper also creates a sense of calm and is even known to relieve loneliness and anxiety.

 

Although handwritten letters will not completely replace the feeling of sitting with someone and enjoying a cup of tea, a handwritten letter can help convey a deep connection and emotion, which may not be possible through a digital screen.

 

No matter what the form of communication, the written word is incredibly powerful so let’s use it.

 

To help you distribute your letters and postcards safely, the Royal Mail has developed a new way for you to buy your postage online, visit parcel.royalmail.com/orders/quick-delivery for more information. Remember to be careful when going to post your mail and wash your hands thoroughly when you get home.

 

Stay safe and get writing!

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